Paratus Group

Miles October

Group Chief Marketing Officer

Appointment: 2021

Miles October is the Group Chief Marketing Officer of Paratus Group and a founding member of the company. With over 20 years of experience in marketing and telecommunications, he originally helped build the Paratus brand and returned in 2021 to spearhead its pan-African repositioning.

Since rejoining, Miles has implemented a centralised marketing model and redefined the Group’s identity across multiple African markets. His work ensures that Paratus’ brand and growth strategy remain aligned with its vision to double revenue in the years ahead.

Achievements & Highlights:

  • Founding member of Paratus
  • Led centralised marketing restructure for the Group
  • Orchestrated pan-African brand unification and growth strategy

Qualifications:

  • Bachelor’s Degree in Psychology
  • MBA in Sports Management